Before the Shopping Cart—A Primer on eCommerce Business Models

Starting an online business comes with many decisions, some of which you—or your client—may not know you need to make. These decisions will directly influence the direction you take
in the design of their ecommerce site and ultimately determine how sucessful (and profitable) your customer is.

Some of the more important topics we will visit are :

  • What market are you serving?
  • What type (and how many) products will you be selling?
  • How are you obtaining your products?
  • How are you managing your products?
  • How are you fulfilling your orders?
  • How are your customers paying?
  • Do you need to collect sales tax?
  • What financial reporting do you need?
  • How will you monitor and track your success?

Speaker